Coors Light and The Wolverine Market Beer to Underage Youth

by Cara Wilking, J.D. and Rebecca Leff A new Coors Brewing Company television advertisement called “Mutant Can” shows two scientists in a lab trying to find a way to improve the design of the Coors Light beer can. They then are shown in a movie theater watching The Wolverine (2013) and are inspired to improve the […]

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